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How Good UX Can Shape the future of Business

Did you know, “85% of issues related to UX can be detected by performing a usability test on a group of 5 users”? “75% of users based on the entire company’s credibility relies on its website design.” There is a saying of Dr. Prabhjot Singh, Director of Systems Design at the Earth Institute, where he

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Why Does Your Business Need UX Design?

Did you know 70% of online businesses that fail do so because of bad usability? In simple words, most of the unsuccessful product-based businesses failed because they overlook the importance of the user experiences in their strategy. Where 88% of the users are less likely to return to a website after lousy user experience, you

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UX vs. UI (The 2nd part)

In the Last Part, we talked about UX. In this Part we will talk about what actually UI(User Interface) is & what is the difference between UX & UI. Despite it being an older and more practiced field, the question of “What is user interface design?” is difficult to answer by its ranging variety of

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UX vs. UI Design

UX Design refers to the term User Experience Design, while UI Design stands for User Interface Design. Both elements are crucial to a product and work closely together. But despite their professional relationship, the roles themselves are quite different, referring to very different parts of the process and the design discipline. Where UX Design is

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